Industry

Digital marketing for restaurants and cafés in Agadir

Restaurants, cafés, ice cream parlours, pastry shops and caterers: attract more customers from Google Maps, Instagram and TikTok, and grow your direct bookings and orders.

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  • Agency based in Agadir
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Restaurants & cafés: the challenges in Agadir and Morocco

“Restaurant marina Agadir”, “café Talborjt”, “best tagine Agadir”, “brunch Taghazout”: most customers choose where to eat in a few minutes, from their phone, by comparing Google Maps listings, photos and reviews. Tourists do the same, often in English or German.

For a restaurant, digital plays out mainly on three fronts: the Google listing, social media and a simple website that presents the menu and lets people book or order. We help you make them work together, without spending your evenings on it.

The industry’s digital challenges

  • Getting into Google Maps’ top 3

    For “restaurant near me”, Google first shows a map: if you’re not on it, many customers never see you.

  • Reviews to manage every day

    An unanswered negative review, old photos or wrong opening hours are enough to make a customer change their mind.

  • Delivery commissions

    Delivery apps bring orders but take a large commission: direct ordering improves your margins.

  • Posting regularly

    Instagram and TikTok reward regularity: you need mouth-watering photos and videos every week.

Our solutions for your business

Your Google listing: the shop window that matters most

  • Choose the most precise category (“seafood restaurant”, “café”, “pizzeria”…) rather than “restaurant”.
  • Post real, recent photos: frontage, dining room, terrace, signature dishes, team.
  • Add the menu with prices and keep opening hours up to date, especially during Ramadan and public holidays.
  • Reply to every review, in the customer’s language, thanking them or offering a solution.
  • Regularly post your news, daily menus and events.

An online menu that is readable and indexed

Many restaurants publish their menu as a PDF or a photo: it is hard to read on mobile and invisible to Google. A text menu page, with the names of the dishes and the prices, helps you rank for specific searches (“seafood pastilla Agadir”, “brunch Agadir”) and lets AI assistants recommend you.

Social media: fewer posts, more regularity

Two to three posts a week, regular and mouth-watering, are better than an avalanche followed by months of silence. Short videos showing a dish being prepared, fresh fish arriving from the port or the atmosphere of an evening generally get the best reach. Collaborations with Agadir content creators speed up discovery, provided you choose profiles whose audience is genuinely local.

Turning passing visitors into regulars

A digital loyalty card, a WhatsApp broadcast list with customers’ consent, special touches for birthdays or groups: a few simple tools are enough to bring your customers back without relying solely on advertising.

FAQ

Frequently asked questions: Restaurants & cafés

Does a restaurant really need a website?

The Google listing and Instagram handle most of the discovery, but a simple website remains useful: a text menu that Google can read, bookings, direct ordering without commission, information for groups and events. It also strengthens your Google listing, which can link to your menu and your bookings.

How can I get more Google reviews?

By asking at the right time: a QR code on the bill or on the table, a thank-you message after a booking. Never offer anything in exchange for a positive review and don’t buy reviews: it is against Google’s rules.

Can you manage our social media day to day?

Yes, with a schedule approved with you, photos and videos shot on site in Agadir and the surrounding region, and management of comments and messages.

Should we leave the delivery platforms?

Not necessarily: they bring you new customers. The aim is to steer your loyal customers towards your own ordering channel, without commission, for example with a flyer slipped into each order or an offer reserved for direct orders.

Going further

Guides and other industries

Free estimate

Restaurants & cafés: let’s grow your business

Reply within one business day. We propose a strategy suited to your industry and your budget, in Agadir and everywhere in Morocco.