Content strategy and SEO web copywriting
Planning and creation of high-value editorial content to educate your audience and boost your SEO.
- Free quote, sent promptly
- No commitment
- Agency based in Agadir
Content strategy: our approach
Your customers have questions before they buy: how much does it cost, how long does it take, which solution should I choose, who can I trust in Agadir? The businesses that answer these questions best capture the traffic, the trust… and the recommendations of AI tools.
We identify the topics that matter to your market, plan an editorial calendar and write expert, well-structured content that is easy to cite: guides, service pages, FAQs, case studies and industry news articles.
Main objective
Establish your authority in your industry and capture informational searches.
What our service includes
- Search intent research
- Thematic editorial calendar
- Optimised web copywriting (French, Arabic, English)
- Content structured to be cited by AI tools
- Updating existing content
- Measuring engagement and conversions
Who is it for?
- B2B companies that need to educate their market
- E-commerce websites (buying guides, product pages)
- Firms and experts who want to establish their authority
- Tourism businesses (destination guides for Agadir, Taghazout…)
Our advice by industry: Tourism & hospitality
Our 4-step method
Audit & keywords
Technical review, local competitor analysis and research into high-potential searches.
Optimisation
Technical fixes, optimised pages and content, structured data.
Authority & local SEO
Google Business Profile listing, reviews, citations and quality links.
Monthly tracking
Rankings, traffic, leads generated and the action plan for the following month.
Expected impact & ROI
Top-of-funnel lead generation and stronger overall domain authority.
Frequently asked questions: Content strategy
How many articles should you publish per month?
Two genuinely useful pieces of content are better than a dozen superficial texts. The pace depends on your competition and your goals; many SMEs get good results with two to four quality pieces of content per month.
Is artificial intelligence used to write the content?
AI is a good assistant for research and structuring, but high-performing content must be checked, enriched with real expertise and adapted to the Moroccan market. That is why every piece of content is reviewed and approved by a human before publication.
What is the difference between SEO content and social media content?
SEO content answers a specific search and stays useful for a long time; social content grabs attention in a news feed and lives for a few days. The two complement each other: an in-depth article can be turned into posts, carousels or short videos.